Ibyo Ibiranga Inzoga Byitaho Mubyukuri muri 2024: Kuva Kumurongo Wabaguzi Kugera Kumashya

1. Nigute dushobora kuguma ari ngombwa mu isoko ryacitsemo ibice, rifite uburambe?

Uburyo bwo kunywa inzoga burahinduka. Ikinyagihumbi na Gen Z - ubu bigizwe hejuru45% by'abakoresha inzoga ku isi—Kunywa inzoga nke arikogushaka byinshi bihebuje, imibereho, hamwe nuburambe. Ibi bivuze ko ubudahemuka bushingiye ku buryohe nibindi kuriinkuru, vibe, no kugaragaray'ibicuruzwa aho bigeze.

Nkigisubizo, ibirango byinzoga bishora imari cyaneibikorwa ku rubugamu minsi mikuru yumuziki, clubs za VIP, hamwe n’utubari twinshi-dushakisha inzirauhagarare neza mumarangamutima. LED icupa ryiza,Kumurika, naibirango byihariye bya LED ibirangontibikiri ijisho-bombo gusa; bagize igice cyaingamba zo kugaragaraahantu hacanye cyane aho kumenyekanisha ibicuruzwa bishobora gufata cyangwa guhagarika icyemezo cyubuguzi. Mubyukuri, 2024 Nielsen Ibyabaye Ingaruka Yubushakashatsi yasanze ibyo47% by'abitabiriye ibirori bibutse ikirango cy'umwuka neza iyo gifite icyerekezo kimurikahamwe no kubika bisanzwe.

2. Nigute Twongera Igurisha Imbere Mubibanza Tudashobora Kugenzura Shelf?

Mubicuruzwa gakondo, ibirango byinzoga birwanira umwanya. Mu bibuga no mu bibanza, urugamba rutandukanye -ni icupa rya serivise ya tray, ameza ya VIP, nububoko bwabacuruzi. Iyi niyo mpamvu ibikoresho byongera imbaraga nkibikoreshoLED ice cubes, kumurika amacupa, nakumurika akabarizirimo kuba intwaro zikomeye mubitabo byabacuruza inzoga.

Icupa ryaka mumaboko yumukozi cyangwa bigaragara kumeza yegeranye ni20x birashoboka cyane gukurura ibitekerezokuruta icupa risanzwe mumatara make. Dukurikije Raporo Yimyitwarire Yumuguzi wa 2024,64% by'abajya mu kabari bemeye ko batumije ibinyobwa kubera gusa ko “byasaga neza ku yandi meza.”Kubiranga inzoga zigaragara cyangwa ziciriritse, iyi ni amahirwe yo kuringaniza ikibuga - cyane cyane iyo ingengo yimari idashobora guhuza ibihangange kumikoreshereze yamamaza.

Ibi kandi byugurura ibishoboka kurikuranga ibicuruzwa: kuva ibirango byacapishijwe kumurika-ice cubes kugezaQR code kumacupa ya LEDibyo biganisha kuri videwo yo kwiyamamaza, kugabanurwa, cyangwa inkuru-icupa ryuzuye. Isangano ryakugaragara neza hamwe nubuhanga bwubwengeniho agaciro k'ikirango gatsindirwa bucece imbere yabantu benshi.

3. Nigute Twahuza Kuramba Tutabangamiye Uburambe?

Kuramba ntibikiri ngombwa. Kuva ku bikoresho fatizo biva mu bipfunyika no kubikorera ku mbuga, ibicuruzwa birasuzumwa kubera ingaruka z’ibidukikije. Igihe kimwe,kwamamaza- cyane cyane mubuzima bwa nijoro no mubyabaye - birashobora gusa nubusa.

Kugira ngo iki kibazo gikemuke, ibirango bya alcool ubu birashakaibidukikije byangiza ibidukikijeigumana ibintu bigaragara.Amatara yamacupa ya LED, byongeye gukoreshwa, naikoreshwa rya LED coasterzirazamuka mu kwamamara. Icyingenzi cyane, abatekereza-batanga ibitekerezo (nkatwe) ubu batangagukusanya no gukoresha sisitemukubicuruzwa byaka nyuma yibyabaye, kugabanya imyanda yimyanda no guhuza intego za ESG.

Mubyukuri, gahunda yicyitegererezo ya Pernod Ricard muri Espagne ukoresheje LED bar yongeye gukoreshwaKwiyongera 35% mubikorwa byabaguzihamwe nazero imyanda yinyongera, kubinjiza byombi kugurisha nibinyamakuru byiza. Icyerekezo kirasobanutse:ingaruka zigaragara no kuramba ntibikiri abanzi, ariko abafatanyabikorwa mugihe cyateguwe ufite intego.

Ibitekerezo byanyuma

Ibirango byinzoga mu 2024 bihura ningorabahizi kuruta ikindi gihe cyose - kuva abaterankunga bagenda bahinduka ndetse no gutandukanya imiyoboro kugeza aho intambara zibera hamwe na ESG ni ngombwa. Ariko umugozi umwe uhuriweho uhuza inkuru zose zitsinzi: ibirango byatsinze nibyokomatanya kuvuga inkuru hamwe ningaruka zo kumva, imibare igera hamwekubaho-mubuzima, na premium umwanya hamwe naguhanga udushya.

At Longstargifts, tuzobereye mugushushanya LED-ishingiye ku bicuruzwa byongera ibicuruzwa bigenewe inganda zikora inzoga-kuvaLED icupa to tekinoroji yerekana kwerekana tekinoroji, gufasha ikirango cyawe ntabwo kimurika gusa arikoguma utazibagirana, Instagrammable, kandi irambye—Nta kibazo kibera.